Maximising the usage of Social Media Marketing

I think I would create a facebook page and that is useful for my company. However, This workshop could improve by elaborate others social media besides facebook. Three important I have learned is maximising the usefulness of Social Media, benefits of social media, and improve promoting to outsiders. It's really helpful in term of maximising useful of social media. I would recommend to my friends to know better the function, benefits of social media like Facebook.