My Holistic Experience with NICF Social Media Marketing Course

by Alvin Tan
(SIngapore)

I initially had a simple expectation from this NICF social media marketing course at ISS-NUS in Singapore, to learn about Social media and how to go about implementing a social media platform.

I was pleasantly surprise that this course exceeded my expectations as it delivered far more topics and information covered then just social media alone.

There was topics on marketing mixes, what are the Unique Preselling Proposition (UPP), how does the management is required to get involved in social media marketing as a whole.

There was also a lot of topics, exercises and examples of how to successfully implement a SEO process to increase traffic to the company website.

Most importantly there was a lot of topics, exercises and examples on how to successfully launch and maintain a social media platform via facebook and twitter and how to maximize on using them to build and gather more customers.

The lesson setting and pace was very comfortable and conducive to learn quickly. The lecturer Mr Willy Lim was very knowledgeable on all online matters. He was extremely patient with answering all questions and concerns.

Over all this course exceeded my expectations on delivering a clear & in depth course on social media marketing. I would highly recommend anyone / company whom are planning to embark on the social media bandwagon to take NICF as the first and most important step in your journey.

Alvin Tan
Singapore
NICF Grad OCT 2011