PR, Social Media & Certfication: An Exciting Combination


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	PR, Social Media & Certfication: An Exciting Combination by Willy Lim (NetProfitQuest Singapore) Andrew Chow and Alice George I had a great afternoon tea meeting with two of the most outstanding PR consultants I know, Andrew Chow of IdeaMart and Alice George of Alice George Communications at Fullerton Hotel, Singapore. Alice George and Andrew Chow shared their thoughts on how Public Relations can help SMEs to attract more new customers through more effective media exposure. Alice shared that most companies treat PR as an after thought, when in fact PR should be involved right in the beginning for strategic planning. She added that PR is really not Press Release, it's Public Relations, and you really need to have a strategic plan, rather than short-term last minute tactics, to do it well. Andrew on the other hand shared the role of social media in PR. With many of the journalist now on social media, it is really important for SMEs to have a good social media presence, as these news on social media do get picked up by the Gen-Y journalist. We also had a great discussion about our upcoming Certificate in Social Media (Marketing or PR) programme. NetProfitQuest will be launching our Certificate in Social Media (Marketing) in November 2009 and Certificate in Social Media (PR) in January 2010. This is the first of its kind in Asia and NetProfitQuest is proud to work with Andrew and Alice on this project. Click for more info on Certificate in Social Media Click here to post comments. Join in and write your own page! It's easy to do. How? Simply click here to return to SME Marketing Blog.	NPQ Mission NetProfitQuest provides MNCs, GLCs, Self-Employed Professionals, SMEs and other corporations or professional bodies with alternative marketing channels, to create additional revenue without increasing the cost per sale OR increasing marketing budget. We do this by providing a proven Marketing Reengineering Process, delivering an effective Social Media Marketing System, and empowering clients through Business Coaching. Our stringently selected and tri-disciplinary trained NPQ Business Coaches will assist our clients in performing NPQ Marketing Reengineering^TM and implementing the NPQ Marketing System^TM to attract more clients, close more sales & generate more referrals. Top 1% Most Visited Site Worldwide Thank you to all our subscribers! Click on the above Alexa-certified traffic button to go to Alexa for full traffic details of our site. Latest Events Collaboration with ISS-NUS NPQ is collaborating with Institute of Systems Science, National University of Singpore, to launch a social media course for corporations and SMEs. Latest Video NPQ Testimonials Real life examples of how NPQ help business owners improve their business Latest Blog Post NPQ on Facebook NetProfitQuest - Social Media & Marketing for Small Business & SMEs in Asia on Facebook What I'm Doing Now?
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